How will a newly established shopping centeraffect an already existing in the same marketareaCase study: Mall of Scandinavia and Kista Galleria

University essay from KTH/Fastigheter och byggande

Author: Jacob Arwidsson; David Malmström; [2014]

Keywords: Köpcentrum; marknadsområde; kundläckage; Shopping mall; market area; customer leakage;

Abstract:

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