Lost in Translation - A study exploring how the origin of the story affects a movie's financial success
Abstract: The purpose of this study is to investigate how the Return-on-Investment of a movie is impacted by the origin of the movie's story, for instance an existing fictional book, a real-life event or an original script. The objective is to better understand the potential financial success of a movie at the very early pre-production stage, minimising investment risks and optimising portfolio strategy. The scope of the study is all French movies released between 2017 and 2019. Following the work of preceding research, a multivariate regression is conducted including the most prominent variables which have been studied during the past decades, with the addition of different dummy variables for "origin of the story". The first contribution of this study is that its findings are consistent with previous studies focusing on different regions. The second contribution is that the study shows that the origin of the story of a movie is correlated with different variables. The third contribution is the finding that the origin of the story is correlated with profitability.
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