Framing the role of Russia : An analysis of selected news articles and interviews with Swedish and German journalists on the annexation of Crimea in 2014

Abstract: This M.A studied how Russia was represented in selected media in Sweden and Germany, focusing on the annexation of Crimea in 2014. The purpose was to study how and which factors that influenced the view of Russia in selected media. The study was accomplished through a qualitative framing analysis of 32 news articles in Dagens Nyheter, Svenska Dagbladet, Süddeutsche Zeitung and Die Welt and by interviewing six Swedish and German journalists, applying a thematic analysis. Theoretical perspectives from framing, agenda setting and foreign policy theory were drawn upon to view how it influenced the media reporting. The results show that the representation of Russia was negative and President Putin was seen as the most dominant actor in all four newspapers. The Swedish newspapers DN and SvD took a larger international approach compared to the two German newspapers and focused less on national actors, while German Süddeutsche Zeitung and Die Welt focused and set the agenda for German actors in the conflict. Results from the interviews showed a low influence of foreign policy in the media reporting, that the views of Russia in Sweden and Germany are influenced by each country’s historical, cultural, political and economic factors and respective relations between Sweden and Germany’s relations to Russia.