Green populism : a new phenomenon
Abstract: This study aims at exploring a new phenomenon labelled here as green populism. Building on modern theories of populism and green ideology, this case-study is focused on finding which elements of green populism are present, if any, in Greta Thunberg’s discourse. Using a Qualitative Content Analysis methodology and what is known as a coding process, it was possible to determine that all six subcategories of green populism, defined by this study as a) ecological crisis of cosmic proportion, b) victimisation of "the people", c) blame attribution to "the elite", d) green radicalisation, e) trust in science, and finally, f) intergenerational justice, can be identified in Greta Thunberg’s speeches. The analysis leads to the conclusion that Greta Thunberg is a populist actor which combines both populism thin-centred ideology and green ideology into a new phenomenon: green populism.
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