Impacts of Supply Chain disruptions due to Covid-19 on Strategies of Textile Industries : Case Study on Bangladesh Textile industry

Abstract: Abstract Purpose of research The Covid-19 was one of the catastrophic pandemics of the modern times which impacted the supply chain of businesses a lot. Textile industries were the one that got hit hard by the whole situation. During the crisis, one of the biggest exporters of textile i.e., Bangladesh was able to withstand the major impacts. This study explores what were the major decisions and strategies made by organizations to minimize these impacts. Methodology The study uses the behavioral decision theory, which is one of the qualitative research methodologies, The theory is providing us with the basic knowledge of how human reacts under certain conditions and availability of certain set of data.The behavioral decision theory becomes completely relevant because the decision was mainly affected by the fear of the pandemic. About fifteen interviews were taken from different company’s management personals, and their decision making were analyzed. Findings The major finding was that Covid-19 heavily influenced the decision making and the strategy of the managerial departments of the textile industries, which came not only in shape of exploring new destinations for imports, but also resulted salary deduction, firing of employees, and at some places improvement in overall working conditions. Where the change in behavioral decision can easily be seen. Originality The Study undertakes the Behavioral decision theory to analyze the how Bangladesh textile sector withstood the impacts of the Covid-19 and how the decisions of the management were affected by this. The study fills in the literature gap of presenting an actual on ground data, that was taken right from the source via interviews. This study would also serve as a guideline to textile companies if another pandemic or recession were to happen.