The influence of legislation and political bodies on marketing strategies in the context of sustainable development and corporate social responsibility : Illustrated by the example of the company IKEA and the legal framework in Sweden

University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET); Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

Author: Anna Heiss; Martyna Napiorkowska; [2010]

Keywords: ;

Abstract:

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