To identify the employees’ motivation of Parsian hotels in Tehran: (The 2nd half of 2011)
Abstract: It is obvious that nowadays hospitality and tourism industry enjoys a high level of importance in the world because of its benefits. One of the most important components of this industry is the “hotel”. The most significant elements of hotels are their employees, especially those who are in direct relation with the guests. Therefore this can be stated that human resource management is very vital in hotels.
The methodology of this research was descriptive. The population was 887 (N=887) and the sample used in this study was 247 (n=247). The data collection instrument was the questionnaire developed and modified by the researchers. The data analysis instrument employed was SPSS through which the validity and reliability indices were recorded as %86.2 and %95.2 respectively.
The present study aimed at identifying the employees’ motivation of Parsian hotels in Tehran (Esteghlal, Kosar, Enghelab and Evin) and also providing some suggestions for promoting motivation in the hotel staff. Generally the finding of this research shows that the employees’ motivations of Kosar and Enghelab hotels are reasonable and positive and also more than those of Esteghlal and Evin. The employees of Esteghlal hotel enjoy less motivation, meanwhile Evin hotel has recorded the worst situation among others and could not motivate its employees well.
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