Implementing an Address System in Uganda : How will it Affect Commerce?

University essay from KTH/Industriell ekonomi och organisation (Inst.)

Abstract: Uganda is a low-income country in eastern Africa which has experienced social and economic improvements since the mobile phone was launched (Deloitte, GSMA, and Cisco, 2012). The positive attitude towards mobile solutions contributes to the country´s growth in the international world, even if some circumstances are blocking the full potentials (African Development Bank, 2014). Current research regarding Uganda´s need for an address system is lacking. Based on six (6) interviews with people who have worked with business environments and infrastructure, this thesis examines how a mobile-based address system can enhance Uganda’s trading situation via improving time efficiency, opportunities, accessibilities, collaboration, and delivery. The formation of a physical address system has started in Kampala, the capital, but the results from this thesis further emphasize the importance of a national wide, all-compassing address system that reaches all citizens. The conclusion of this thesis shows how the standard of living, the business environment, the public sector, entrepreneurs, market entry, services, and commerce would benefit from the implementation of an address system in a sustainable way in Uganda. It occurs mainly through improved infrastructure, delivery system, navigation, service availability, and transportation. This has a potential to improve time and cost efficiency for daily activities.

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