Essays about: "Chris van Houten"

Found 1 essay containing the words Chris van Houten.

  1. 1. To Master Disaster : How SME managers can thrive and benefit from economic crises

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Victor Henriksson; Martin Spiss; Chris van Houten; [2016]
    Keywords : Antifragility; manager; economic crisis; thriving; antifragile SME; strategy; opportunities; motivation;

    Abstract : Economic crises become progressively more global and the frequency as well as the length by which crises occur, is increasing. Crises affect all businesses differently and operating in times of crises is arduous which makes outcomes unpredictable. READ MORE