Essays about: "Consumer price perception process"

Showing result 1 - 5 of 11 essays containing the words Consumer price perception process.

  1. 1. "Electric Vehicles Adoption Among Swedish Millennials" : A Qualitative Analysis of Preferences, Innovation, Technology, Pricing, Performance, and Environmental Aspects

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Haitham Karazoun; Mohamed Alhussein; [2023]
    Keywords : Electric vehicles; Innovation; Technology; Price; Performance; Environmental; Consumption intention;

    Abstract : This research endeavors to provide a comprehensive examination of the preferences exhibitedby the millennial demographic with regard to electric vehicles (EVs) within the context ofSweden. The study encompasses a thorough analysis of various dimensions, includingattitudes, innovation, technology, pricing, performance, and environmental considerations, allof which shape the decision-making process of millennials in adopting EVs. READ MORE

  2. 2. Possibilities and challenges for expanding the electric vehicle adoption: A case study of Swedish consumers’ perception of electric vehicles

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Erica Olsson; [2021]
    Keywords : electric vehicle; consumer adoption; sustainability; diffusion of innovation; ICE vehicle.; Business and Economics;

    Abstract : Electric cars are by many considered a sustainable solution to the ever-growing demand for road vehicles and fuel. The transportation sector is responsible for almost a third of the total greenhouse gas emissions globally and approximately 80% of these emissions can be attributed to road vehicles. READ MORE

  3. 3. From harvest to end consumer: Consequence of the behaviour of "Generation Y " regarding food waste on the supply chain of fresh fruits and vegetables

    University essay from Jönköping University/IHH, Centre of Logistics and Supply Chain Management (CeLS)

    Author : Lena Nabernik; Mustafa Ahmed Khan; [2020]
    Keywords : food supply chain; fruits and vegetables; food waste; sustainability; generation y;

    Abstract : Food waste is a major issue from various perspectives. During the process from harvest to the end consumer, almost one-third of food produced is wasted. It is not just the wasted food during the process that is concerning, there are issues in sustainability related to food waste that need to be considered. READ MORE

  4. 4. FACTORS INFLUENCING GREEN CONSUMPTION : The moderating effect of market maturity

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Amin Babazade; Uliana Paramzina; [2019]
    Keywords : green consumption; green products; market maturity; moderating effect; factors influencing green consumption; emerging markets; developed markets.;

    Abstract : Purpose – The purpose of this master thesis is to examine factors influencing green consumption and to explain the moderating effect of market maturity on these factors in developed and emerging markets.Design/methodology/approach – In this research the pragmatism epistemology was employed as the scientific perspective of the current research. READ MORE

  5. 5. Consumer Value on Unbundling Practices by Full-service Carrier – a Qualitative Study

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Patrick Ho Cheong Wong; [2018]
    Keywords : Unbundling; Add-on bundling; Consumer Value; Netnography; Qualitative study; Full-service Carrier; Social Sciences;

    Abstract : Despite the media outcry whenever a full-service carrier announces its plan to unbundle its flight service and charge some of the service components as add-ons, there is an increasing number of full-service carriers around the globe dropped the full bundling approach in exchange for add-on bundling when selling their flight tickets. At the same time, the market of ancillary revenue continues to grow annually and has been identified as one of the major revenue sources for modern airlines. READ MORE