Essays about: "Customer fashion"

Showing result 21 - 25 of 205 essays containing the words Customer fashion.

1. 21. Shoppin’ in the Rain : An Evaluation of the Usefulness of Weather-Based Features for an ML Ranking Model in the Setting of Children’s Clothing Online Retailing

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Isac Lorentz; [2023]
   Keywords : Statistical analysis; regression analysis; recommender systems; ensemble learning; electronic commerce; LightGBM; learning to rank; feature selection; weather-based features; fashion; Statistisk analys; regressionsanalys; rekommendationssystem; ensemble-inlärning; näthandel; LightGBM; learning to rank; variabelselektion; väderbaserade variabler; mode;

   Abstract : Online shopping offers numerous benefits, but large product catalogs make it difficult for shoppers to understand the existence and characteristics of every item for sale. To simplify the decision-making process, online retailers use ranking models to recommend products relevant to each individual user. READ MORE

3. 22. Greenwashing in the fast fashion industry : Greenwashing in the fast fashion industry: The role of consumer education

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Mar Bosch; Elisa Obeso; Alba Palao; [2023]
   Keywords : Greenwashing; Fast fashion; Consumer behaviour; Purchase intention; Consumer awarness;

   Abstract : Background: Every time sustainability has a more important role in the fashion industry and more consumers have higher environmental consciousness and look out for sustainable products in that area and companies that are genuinely sustainable. But the main problem is that lots of companies claim to be sustainable, but they are not and use the tactic of greenwashing, to attract consumers and trick them to purchase their products. READ MORE

4. 23. Role of Social Media Presence for Thriving in and Improvement of Brand Awareness in the Fashion Industry of Sweden

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Bilal Mehdi; Adnan Kalim; [2023]
   Keywords : social media; Brand Awareness; Demographics; Fashion Industry; Sweden;

   Abstract : Purpose: The purpose of this study was to examine the role of social media presence in thriving in and increasing brand awareness in the fashion retail industry of Sweden. The study investigates how social media usage affects brand awareness in the fashion industry of Sweden. READ MORE

5. 24. Adoption barriers to circular product design in Turkey : A study of Istanbul textile manufacturing

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Emma Nyström; Ella Eklind Magnusson; Klaudia Przybyszewska; [2023]
   Keywords : Circular economy; Circular product design; Turkish textile manufacturing; Istanbul; Barriers of circular product design;

   Abstract : The global unsustainable production and consumption patterns in the fashion and textile industry are a prevailing problem. With the rising trend of European brands reshoring their textile manufacturing and upcoming circular economy frameworks from the EU, the Turkish textile industry may face pressures to transform towards circularity in order to remain competitive. READ MORE

6. 25. Identifying the Barriers to Pre-owned Fashion: A Consumer Perspective

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Alicia Larsson; Cajsa Schoultz; [2023]
   Keywords : Consumer Behavior; Pre-owned Shopping; Multichannel Retail; Business and Economics;

   Abstract : Thesis Purpose: This study aims to enhance the understanding of factors that discourage consumers from buying pre-owned fashion in a multichannel retail setting. Methodology: Rooted in a qualitative and exploratory method, this study is further guided by an abductive approach. READ MORE