Essays about: "Ellinor Johansson"

Found 4 essays containing the words Ellinor Johansson.

  1. 1. Meeting Monsters - How Interactivity Affects the User Experience in Digital Motion Picture Horror Stories

    University essay from KTH/Medieteknik och interaktionsdesign, MID

    Author : Ellinor Jutterström; Alexander Johansson; [2016]
    Keywords : interactivity; immersion; horror; interaktivitet; inlevelse; skräck;

    Abstract : As media over the last decade has become increasingly interactive, the user’s role as the previously passive observer has shifted to an active role playing its own part of the experience. The same development can be seen in storytelling, where traditional narrative techniques are often combined with modern technology in order to create a new level of immersion, aiming to provide the user with the feeling of “being there”. READ MORE

  3. 2. Mobile Search : An empirical investigation of the next big thing

    University essay from Ekonomihögskolan, ELNU

    Author : Louise Bäcke; Ellinor Hansen; Linnea Johansson; [2012]
    Keywords : Marketing strategy; Mobile marketing; Mobile search; Search Engine Marketing SEM ; Search Engine Optimizing SEO ; Innovation diffusion theory IDT ;

    Abstract : The remarkable spread of the Internet has generated new opportunities for companies to promote themselves and communicate with their customers. The most used Internet service of finding information today is search engines (e.g. Google, Bing, Yahoo) were almost three million searches are preformed every minute worldwide. READ MORE

  4. 3. Financing Growth: Pecking Order and Determinants of Capital Structure

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Ellinor Johansson; Johan Yutaka Lundblad; [2011-06-28]
    Keywords : Financing decisions; Capital structure; Pecking Order Theory; Debt capacity; Internal funds; Growth;

    Abstract : This paper examines capital structure decisions among a large sample of Swedish high-growth firms. From a longitudinal ten-year data set of all active Swedish limited corporations with more than 20 employees, 1,412 high-growth firms were identified by taking the multidimensional nature of growth into account. READ MORE

  5. 4. The Development of the Swedish Banking Industry during the Implementation of Basel II - A study of the development of capital ratio, net credit loss level, and degree of disclosure for the four largest banks in Sweden

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Ellinor Johansson; Frida Ekström; [2011-02-16]
    Keywords : Basel II; Capital Ratio; Net Credit Loss Level; Degree of Disclosure; Swedish banking industry;

    Abstract : Common international regulations and frameworks for the banking industry are of great importance for the reliability and development of financial systems and countries’ economies. One such framework is Basel II which was presented in 2004. READ MORE