Essays about: "Film Festival"
Showing result 1 - 5 of 7 essays containing the words Film Festival.
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1. Effectively Communicating Biodiversity Loss Through Audiovisual Stories
University essay from Jönköping University/Högskolan för lärande och kommunikationAbstract : Communication about biodiversity loss is insufficient and audiovisual stories can help to effectively communicate the problem. This research developed the optimum communication criteria for communicating effectively about biodiversity loss through audiovisual stories. READ MORE
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2. Tall Tales : Ancestry and Artistry of Vertical Video
University essay from Stockholms universitet/FilmvetenskapAbstract : Since the beginning of the 2010’s, consumers have increasingly picked up the habit of using smartphones to shoot and watch video in portrait mode – vertical video. The format has also spread to professional film making in the form of advertising, fiction film and other genres produced for viewing on vertically oriented screens – especially smartphone screens. READ MORE
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3. The power of experiences
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : Experiential marketing is a popular strategic communication endeavour, the goal of which is to create experiences that engage consumers and adds value to the brand. The consumers make sense of these experiences and thus their brand-relationship is affected. READ MORE
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4. Management of Uncertain Resources in Film Festival Organisations : a first European Picture
University essay from Umeå universitet/FöretagsekonomiAbstract : Purpose – The purpose of this thesis is to investigate how film festivals use project management techniques to manage uncertain resources. Design/methodology/approach – Fourteen case studies are used to explore the project management techniques used by film festivals across Europe. READ MORE
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5. Communication, Diversity and Internationalism. A Comparative Analysis of Gothenburg International Film Festival and Clandestino Festival from a PR perspective
University essay from IT-universitetet i Göteborg/Tillämpad informationsteknologiAbstract : Even though the number of research on – music and film – festivals is increasing, there are fields such as the use of social media that are still waiting to be explored. Nowadays festival organisers are able to communicate with their audiences all year long thanks to the technological advancement of the 21st century and can easily set agendas and promote certain topics or countries on their Facebook and Twitter pages. READ MORE