Essays about: "Hillevi Arkel"

Found 1 essay containing the words Hillevi Arkel.

  1. 1. Soft Values are Game Changers for Manufacturing Companies : Identifying, Creating and Capturing Consumer Values

    University essay from Linköpings universitet/Projekt, innovationer och entreprenörskap

    Author : Alexander Dawidson; Hillevi Arkel; [2023]
    Keywords : Value Creation; Value Capture; Soft Values; Management; Manufacturing; Value Identification;

    Abstract : Business strategies for competitive succession have been captivating the attention of scientists and entrepreneurs from all over the world. As more competitive circumstances are reached within a market, the value perspective expressed by consumers becomes increasingly relevant. READ MORE