Essays about: "Marketing Machines"

Showing result 1 - 5 of 16 essays containing the words Marketing Machines.

  1. 1. AI and Medical Devices – General guidance principles for SMEs to meet the regulatory demands on safety and efficacy in the EU in order to reach the market

    University essay from KTH/Medicinteknik och hälsosystem

    Author : Soziar Bamyr Hanssen; [2022]
    Keywords : SMEs; AI; AI-based medical device; MDR; SaMD; guideline;

    Abstract : Artificial intelligence (AI) is the study of science, engineering, and the development of intelligent machines. AI is based on human intelligence with the exception that it is not restricted by biologically observable limitations. AI has developed rapidly over the past few years and has become important all over the world. READ MORE

  3. 2. Marketers are Watching You : An exploration of AI in relation to marketing, existential threats, and opportunities

    University essay from Jönköping University

    Author : Sofia Lindström; Sebastian Edemalm; Erik Reinholdsson; [2021]
    Keywords : Artificial Intelligence; AI; Marketing Automation; Machine Learning; Bubble; Bias; Personalization; Black Box; Manipulation; Marketing; Digital Marketing; Digitalization;

    Abstract : Background: As of today, it is apparent that with the ever-changing demands and needs of customers, companies are facing enormous pressure to deliver the right value, on time, in the right way, and proper manner. To realize the full potential of Artificial Intelligence (AI), a careful plan and method need to be established in the development and deployment when incorporating the technology with marketing. READ MORE

  4. 3. A customer-centric evaluation of a smart manufacturing concept : Development of a continuous improvement strategy for improving the productivity of a small and medium-sized enterprises

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Laufey Benediktsdóttir; [2019]
    Keywords : Smart manufacturing; customer value; key performance indicator; data analysis; continuous improvement; Smart tillverkning; kundvärde; nyckeltal; dataanalys; ständig förbättring;

    Abstract : Nytt AB is a startup focusing on simplifying the concept of smart manufacturing to small and medium-sized companies providing an add-on machine monitoring solution for data analyzing. The product is currently under development with the final product soon to be launched. In the next phase of Nytt AB, a marketing plan has to be strategized. READ MORE

  5. 4. The 100 kW Sportscar : Experience-Oriented Performance through Reduction in Times of Excess

    University essay from Umeå universitet/Designhögskolan vid Umeå universitet

    Author : Robin Ritter; [2017]
    Keywords : Future Porsche Lightweight Vehicle Concept;

    Abstract : Problem Area With the introduction of the Bugatti Veyron in 2005, a new breed of sportscars was born: the hypercar. It was celebrated as a technological masterpiece, its todays hybrid counterparts, the McLaren P1, Ferrari LaFerrari and Porsche 918 Spyder were named the ‘holy trinity’ of sportscars. READ MORE

  6. 5. Implementation of Sub-GHz Real Time Radio

    University essay from Uppsala universitet/Fasta tillståndets elektronik

    Author : Lisa Åstrand; [2016]
    Keywords : wireless communication; PS 2 protocol; Si4463; short range device;

    Abstract : The field of automation and smart devices is currently expanding. As most devices require wireless communication, the market for low budget, low power radios is growing rapidly. Many applications, such as the remote control of machines, have real time requirements with minimal latency. READ MORE