Essays about: "Marketing activities"

Showing result 1 - 5 of 276 essays containing the words Marketing activities.

  1. 1. The Drives of Internationalization of Chinese Small and Medium Enterprises - An empirical study of Wenzhou footwear SMEs

    University essay from Göteborgs universitet/Graduate School

    Author : Meijun Tao; [2014-12-05]
    Keywords : Internationalization; drivers; international performance; small and medium-sized enterprise; Wenzhou; footwear industry;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  2. 2. Good Old Things - Consuming second hand interior decoration from a practice perspective

    University essay from Göteborgs universitet/Graduate School

    Author : Catharina Arnbert; Karolina Nilsson Bird; [2014-12-05]
    Keywords : ;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  3. 3. Destination Management Organizations And Their Effect on Japanese Tourism to Norrbotten County

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Markus Jansson; Håkan Jernberg; [2014-08-12]
    Keywords : Destination management organization; Norrbotten; Destination development; Place marketing; Cooperation; Japanese tourism; Tourism;

    Abstract : The purpose of this thesis is to study the work of destination management organizations, henceforth called DMOs, in Norrbotten, Sweden’s northernmost county. Specifically, the thesis examines how the work of these organizations has affected the Japanese tourism to the region, which has been growing in the last few years. READ MORE

  4. 4. Export of municipal environmental technology knowledge : An analysis of previous activities and incentives

    University essay from Linköpings universitet/Industriell miljöteknik; Linköpings universitet/Industriell miljöteknik

    Author : Kajsa Kairento; Marcus Nygårds; [2014]
    Keywords : ;

    Abstract : Accelerating urbanisation and greenhouse gas emissions cause some of the world’s important environmental problems, which leads to an increasing awareness of the importance of sustainable environmental technology systems. Sweden has had a very strict environmental legislation since the 1970’s, with Swedish municipalities responsible for local environmental technology service systems. READ MORE

  5. 5. Social media evaluation for non-profit organizations : The case of Oxfam Italia

    University essay from Uppsala universitet/Medier och kommunikation

    Author : Giuseppe Antonio Coco; [2014]
    Keywords : Social media evaluation – Non-profits organizations – Non-profits marketing – Facebook – Oxfam Italia – Facebook Graph API – Facebook Insights – content analysis;

    Abstract : The thesis presents an evaluation of the Facebook page of the Italian non-profit organization Oxfam Italia from November 2013 to March 2014. The research’s aim is to analyze the community which follows the organization, how this community interacts with it and how the moderators of the page communicate with its followers. READ MORE