Essays about: "Micro Enterprise"

Showing result 16 - 20 of 28 essays containing the words Micro Enterprise.

  1. 16. Increasing Brand Awareness as a Micro-enterprise via Social Media: A Case Study of MixWell AB

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Kristel Eismann; Magdalena Heinonen; Jessica Nguyen; [2016]
    Keywords : ;

    Abstract : .... READ MORE

  3. 17. Think inside the jar : interaction between context and entrepreneurial process in a Swedish micro baby food enterprise

    University essay from SLU/Dept. of Economics

    Author : Irma Winberg; [2016]
    Keywords : baby food; contextulized entrepreneurship; entrepreneur; entrepreneurship; entrepreneurial marketing; entrepreneurial process; food; marketing;

    Abstract : The interest for cooking and origin of ingredients in food is increasing in Sweden. But, the consumption of processed food is also increasing, resulting in dishes where the origin of the ingredients often is unknown. Sweden is one of the countries with the highest consumption of prepared jarred baby food. READ MORE

  4. 18. Beyond Access to Finance - A Micro- and macro level study of determinants of SME growth

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Ena Bilic; [2015-12-01]
    Keywords : SME; Almi; EU; Public financial support; access to finance; growth; employment;

    Abstract : The present study analyses the weaknesses and strengths of the “tools” used by governments to promote the Small- and Medium sized enterprise (SME) sectors as much as it aims to assess the policy responses to the evolving policy context by conducting a two-level study of both qualitative and quantitative characteristics using EU member states as well as Swedish SMEs as units of analysis. As the trade-and industry sector, in addition to scholars and policymakers, have recognized the importance of SMEs to employment and the domestic economy, attention has been focused on the capital market imperfections that have arisen as an effect of the financial crisis. READ MORE

  5. 19. The Importance of Relationships to become a Business Network Insider. Foreign micro-enterprises entering Shanghai

    University essay from Göteborgs universitet/Graduate School

    Author : Helena Bengtsson; Rebecca Skogsén; [2015-07-10]
    Keywords : Internationalization; Uppsala model; business network insider; business network position; relationships; social bonding; micro-enterprise; guanxi;

    Abstract : Abstract In a world that is shrinking with distant markets becoming more accessible and at a lower cost, this enables even smaller businesses such as micro-enterprises the opportunity to invest and establish abroad. In recent years there has been a rise in interest of business networking as a major part of the internationalization process regarding how a new business is to establish itself as a newcomer in a foreign market. READ MORE

  6. 20. Corporate Strategies During an Economic Crisis : Cases of Micro and Small Italian Ceramic Enterprises

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Gabriele Campagnaro; [2015]
    Keywords : MSE; corporate strategy; economic crisis; organizational performance;

    Abstract : Extensive research has previously been conducted in the field of corporate strategies during economic crisis, analyzing different contexts and countries. Nevertheless, the main focus has always been on small and medium enterprises without considering the importance that micro enterprises have in the European business tradition. READ MORE