Essays about: "NPO Nonprofit Organization"

Showing result 1 - 5 of 6 essays containing the words NPO Nonprofit Organization.

  1. 1. A Case Study of Strategic Utilization of Brand Ambassadors, Storytelling and Framing Techniques in Cancerfondens's Campaign: Rosa Bandet 2022

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Jenny Larsen; Astrid Johansson; [2023]
    Keywords : NPO; non-profit organization; framing; storytelling; brand ambassadors; Rosa Bandet; marketing strategy; strategic communication; online campaign; Social Sciences;

    Abstract : This thesis examines the strategic utilization of brand ambassadors, storytelling, and framing techniques by the nonprofit organization Cancerfonden’s campaign Rosa Bandet 2022. The study highlights the importance of understanding these techniques combined to further deepen the knowledge in the field of Strategic Communication. READ MORE

  2. 2. The Role of Social Media in the Activism Measures of Nonprofit Organizations : An Empirical Study of Nonprofit Organizations

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Sara Ruzic; [2022]
    Keywords : Social Media; Twitter; Facebook; Instagram; LinkedIn; Digitalization; Digital Ecosystem; User Behavior; Digital Activism; Digital Marketing; NPO Nonprofit Organization ; BLM Black Lives Matter ; LISC Local Initiatives Support Corporation ; DDM Dolgin Digital Marketing ; IRC International Rescue Committee ;

    Abstract : Social media and its underlying technologies have created an advanced and sophisticated platform for digital activism. As a result, companies and organizations are undergoing a pivotal transition in how they reach and engage with users in a fast and efficient manner. READ MORE

  3. 3. Soi Dog Foundation’s social marketing- and communication strategies : Which social marketing strategies and multimodal tools SDF has used throughout the decade

    University essay from Stockholms universitet/JMK

    Author : Shannelle Sahlin; [2019]
    Keywords : social marketing; communication strategies; multimodal analysis; NGO; NPO;

    Abstract : During the past decade, there has been a growing disgust in Thailand with opposition to eating dogs in Asia and activists have unitedly with organizations encouraged the Thai government to adopt stricter animal rights laws in order to prevent the illegal dog meat trade. One of these organizations is the Thai animal welfare organization Soi Dog Foundation (SDF), that has also contributed with a controlled dog population on the Thai island Phuket and officially made it the first rabies free province in Thailand. READ MORE

  4. 4. Examining the Link between Stakeholder Accountability and Sustainability Reporting: A case study of five organizations in the nonprofit sector

    University essay from Göteborgs universitet/Graduate School

    Author : Sofie Birkfeldt; Frida Hammarstrand; [2018-07-02]
    Keywords : Accountability; nonprofit organization; NPO; sustainability; sustainability report; stakeholder participation; stakeholder dialogue;

    Abstract : Purpose: In this study, we aim investigate why and how sustainability reporting practices has been adopted, or not adopted, in the nonprofit sector. By linking the process of sustainability reporting to the stakeholder accountability, we seek to understand how accountability is impacted by SR. READ MORE

  5. 5. The Client-Consultant Relationship in a Nonprofit Setting

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Hannes Jakobsson; Gregor Kainz; [2014]
    Keywords : management consulting; 180 Degrees Consulting; client-consultant relationship; nonprofit organization; nonprofit setting;

    Abstract : The purpose of this thesis is to understand how the client-consultant relationship in a management consulting project is affected by a nonprofit setting, i.e. a situation in which the consulting is done by an NPO for another NPO. READ MORE