Essays about: "PERSUASIVE ESSAY"

Showing result 1 - 5 of 9 essays containing the words PERSUASIVE ESSAY.

1. 1. The video essay as a persuasive genre: A qualitative genre analysis with a focus on evaluative and persuasive linguistic features

   University essay from Stockholms universitet/Engelska institutionen

   Author : Stefani Buco; [2018]
   Keywords : Video essays; genre; genre analysis; Appraisal; evaluative language; subjective language;

   Abstract : So called ‘video essays’ on films and cinema have gained substantial popularity on the video sharing internet site YouTube in the past years. This essay explores this relatively recent type of video production from the perspective of genre analysis in order to investigate whether a pattern of form, content and style can be identified, which would suggest the emergence of a new genre. READ MORE

3. 2. No Laughing Matter : A study of the use of comedy in public service announcements

   University essay from Högskolan i Halmstad

   Author : Josefin Johansson; [2017]
   Keywords : Public service announcements; Advertisements; Advertising; Semantics; Pragmatics; Ambiguity; The United Kingdom; The United States; Australia;

   Abstract : This essay is a study which is intended to explore how public service announcements in broadcast media use humour as a method of conveying their core messages in a manner which is both memorable and persuasive; to consider why humour is chosen as a strategy; and to identify the similarities and differences in the use of humour in PSAs and commercial broadcast advertising. Six video commercials were analysed in total: three PSAs and three advertisements. READ MORE

4. 3. How Textbooks Teach Rhetoric: : An Analysis of Oral Tasks in TextbooksDeveloped for the English Subject in Swedish Upper-Secondary Schools

   University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

   Author : Lizette Johansson; [2017]
   Keywords : ;

   Abstract : Rhetoric has been a part of education since ancient Greece and even though it faded away and disappeared for a long time, it was quite recent reintroduced in the Swedish curriculum. This reintroduction is clearly reflected in the European council’s Common European Framework of Reference for Languages, and in the English subject syllabus in the Swedish 2011 curriculum for upper-secondary school. READ MORE

5. 4. The Three Models  Approach : A Pedagogical Proposal on How to Increase Critical Literacy in the Subject of English on Upper-Secondary Level

   University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

   Author : Ellen Lothigius Hirsch; [2016]
   Keywords : English pedagogy; critical literacy; critical language awareness; the noticing;

   Abstract : This degree project essay aims to create ways for promoting critical literacy by teaching persuasive, manipulative, authentic texts in the subject of English at upper-secondary level in Sweden. In the essay, the syllabus of the English subject is critiqued for not explicitly stating what it means to take a critical approach towards sources and media; it is claimed that the meaning of critical examination only is implied in the syllabus for English 7. READ MORE

6. 5. A Rhetorical Reading of George Orwell's 1984 : The brainwashing of Winston in the light of ethos, logos and pathos

   University essay from Karlstads universitet/Institutionen för språk, litteratur och interkultur

   Author : Emelie Brax; [2015]
   Keywords : Orwell; Nineteen Eighty-four; brainwashing; rhetoric; persuasive appeals; Orwell; Nittonhundraåttiofyra; hjärntvätt; retorik; övertalningsmedel;

   Abstract : The aim with this essay is to cast a light upon the brainwashing carried out by the totalitarian Party in George Orwell’s dystopian novel, 1984, and induce a deeper understanding of its persuasive effect on Winston Smith, the main character. Winston passionately hates the Party and its leader Big Brother who govern the country Oceania in which he lives. READ MORE