Essays about: "Swedish e-retailers"

Showing result 1 - 5 of 11 essays containing the words Swedish e-retailers.

  1. 1. Exploring Environmentally Sustainable Last-Mile Deliveries in Sweden

    University essay from Lunds universitet/Teknisk logistik

    Author : Emelie Ehrensvärd; Clara Wilhelmsson; [2023]
    Keywords : Last-mile delivery; E-retailer; Sustainable last-mile delivery; Environmentally sustainable last-mile delivery; Technology and Engineering;

    Abstract : Last-mile delivery is the part of the e-commerce supply chain that is the least efficient in terms of cost, time, and environmental impact. As e-commerce is expected to keep growing, this puts pressure on last-mile deliveries to reduce their environmental impact if Sweden is to reach its environmental goals for 2045. READ MORE

  2. 2. Motivating Generosity - Investigating Persuasive Strategies for Increasing Clothing Donations to Charitable Causes

    University essay from Lunds universitet/Innovation

    Author : Hannes Bjurström; Arvid Andersson; [2023]
    Keywords : Persuasive Technology; Behavior Model; User Centered Design; Motivation; Encouraging Donation; Technology and Engineering;

    Abstract : Today, the textile industry in Sweden is responsible for up to 1800 tons of textile waste per year, a poor use of resources that results in a negative environmental impact. Additionally, with the rise of fast fashion, which is characterized by rapid trend circulation and a clothing production that matches, clothes are discarded at a higher rate than ever before. READ MORE

  3. 3. They Framed Me! Promotional Framing in a Digital Environment

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Maximos Tzovaras; Filip Töveberg; [2022]
    Keywords : E-commerce; Price Promotion; Framing; Discount Depth;

    Abstract : Following the COVID-19 pandemic there has been an undeniable boom in the e-commerce industry, now accounting for nearly one fifth of all retail sales worldwide, which has accelerated the shift from physical retail to online retail by up to five years. This has forced previously physical retailers to enter the extremely competitive e-commerce environment, where consumer attention is dwindling and ever more difficult to grab, price comparison only the touch of a button away, and the overall pace is much faster. READ MORE

  4. 4. Nudging consumers towards more sustainable alternatives when shopping online : A cross-sectional qualitative study of behavior change design and digital nudging techniques for use in the e-commerce context

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Emil Petersson; [2022]
    Keywords : ;

    Abstract : E-commerce has seen a rapid expansion along side the technological advancement and digitalization efforts, and every time a consumer purchases a product online it in some way is going to affect the environment. Consumers are generally having a positive attitude towards sustainability, so called 'positive green attitude', however, a clear gap is present with regards to what their behavior actually reflects. READ MORE

  5. 5. Think about the box : A qualitative study of the relationship between sustainable secondary packages and customer experience in the beauty market

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Emmie Hermansen; Lina Pettersson; [2020]
    Keywords : ;

    Abstract : This thesis provides an in-depth understanding of customers’ experience regarding sustainable secondary packages in the Swedish beauty market. The main topics is consistent of three areas, Sustainability, Customer Experiences and Secondary Package, which is analysed through the beauty market. READ MORE