Essays about: "communicating logistics"

Showing result 1 - 5 of 10 essays containing the words communicating logistics.

1. 1. An Alternative Path to Customer Analysis : A qualitative case study with the aim to investigate the paradigm of segmentation and an alternative path to enhanced customer analysis

   University essay from Högskolan i Jönköping/IHH, Marketing and Logistics

   Author : Li Persson; Green Salmonson Sigrid; [2019]
   Keywords : Segmentation; customer analysis; psychographic; values; lifestyles; market communication; brand communication and communication models;

   Abstract : Problem: The concept of marketing segmentation was introduced over 60 years ago and have been a central element in the process of conducting customer analysis since then. However, it has barely been criticized. READ MORE

3. 2. Challenges of Multimodal Transport Services:The Case of Ethiopian Shipping and Logistics Service Enterprise : Ethiopia- Sweden-Denmark and UK trade routes operation

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Habtesilase Ketema Demse; [2018]
   Keywords : Logistics; Multimodal Transport Service; Multimodal transport operator; Shipping Agents; Shippers; and Supply Chain;

   Abstract : Abstract Purpose: is to identify the challenges of multimodal transport service of ESLSE in the Europe trade routes operation from origin up to destination and to analyze the contribution of network partners to ESLSE solving these challenges.   Design\Data collection\Approach: This thesis relied on qualitative research design in order to identify the key challenges of multimodal transport services and to show how the network partners contribute to solving these challenges. READ MORE

4. 3. Design and Evaluation of a Visualizing Tool for Logistics Analysis

   University essay from Linköpings universitet/Interaktiva och kognitiva system

   Author : Linda Klamer; [2017]
   Keywords : Visualization; usability; qualitative methods; complexity;

   Abstract : Communicating complex relationships discovered with logistics analysis is a challenge within Life Cycle Management. The aim of this thesis is to propose a design for a visualization tool that simplifies such communication for improved expert-manager collaboration. READ MORE

5. 4. The Barriers and Drivers in Reducing Food Waste within Grocery Stores : A case study

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Chanrita Srey; Naoko Otonari; Adam EL KHOUYA ALI; [2016]
   Keywords : Food waste; sustainability; barriers; drivers; retailing stores food retailers; prevention; re-use; waste management;

   Abstract : The aim of this thesis is to describe perceived barriers and drivers and analyze its impact on the implementation of strategies among food retailers in order to reduce food waste. On supply chain, food retailers are in the powerful position, communicating both consumers and suppliers. READ MORE

6. 5. Green Logistics in South Africa : A study of the managerial perceptions in the road transportation industry in South Africa

   University essay from Umeå universitet/Företagsekonomi

   Author : Henrik Sandén Gustafsson; Hampus Göransson; [2014]
   Keywords : Green Logistics; South Africa; Transportation; Managerial Perceptions; Logistics; Logistik; Grön Logistik; Sydafrika;

   Abstract : The role of logistics has, over the last decade, evolved into a significant determinant in the operations of businesses. Increased efficiency and reduced operational costs can be established through a well-operated transportation system. READ MORE