Essays about: "customer retention in services"

Showing result 1 - 5 of 27 essays containing the words customer retention in services.

  1. 1. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

    University essay from

    Author : Yiming Yuan; Ziying Lai; [2023]
    Keywords : ;

    Abstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE

  3. 2. Predicting user churn using temporal information : Early detection of churning users with machine learning using log-level data from a MedTech application

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Love Marcus; [2023]
    Keywords : User churn; Customer attrition; Artificial neural networks; Log-level analysis; Random forests; Decision trees; Användarbortfall; Kundbortfall; Artificiella neurala nätverk; logganalys; Slumpskogar; Beslutsträd;

    Abstract : User retention is a critical aspect of any business or service. Churn is the continuous loss of active users. A low churn rate enables companies to focus more resources on providing better services in contrast to recruiting new users. READ MORE

  4. 3. Customer Retention in OTT Subscription Services : Beyond the Content, Toward Improved Strategies for Enhancing Customer Satisfaction

    University essay from Umeå universitet/Företagsekonomi

    Author : Victor Bokström; Elin Eriksson; [2023]
    Keywords : Business Administration; Customer retention; Customer churn; OTT subscription services;

    Abstract : .... READ MORE

  5. 4. The name of the game - A qualitative study on what influences how Swedish iGaming operators manage the balance between customer retention and responsible gambling

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Per Fröderberg; Philip Rask; [2023]
    Keywords : CSR; Customer retention; Stigmatized industries; iGaming; Responsible gambling;

    Abstract : In industries where homogeneity of products and services prevails, the objective of retaining customers becomes tangible. Due to the potential adverse effects of business operations on both society and individuals, the significance of Corporate Social Responsibility (CSR) has become evident. READ MORE

  6. 5. Comparison of Machine learningalgorithms on Predicting Churn withinMusic streaming service

    University essay from Blekinge Tekniska Högskola

    Author : Lahari Gaddam; Sree Lakshmi Hiranmayee Kadali; [2022]
    Keywords : Churn Prediction; Classification Algorithms; Machine Learning; Music Stream; Supervised Learning.;

    Abstract : Background: Customer churn prediction is one of the most popular part of bigbusinesses and often help the companies in customer retention and revenue generation.Customer churn may lead to huge loss of revenue and is important to analyzeand determine the cause for churn. READ MORE