Essays about: "customer-value"

Showing result 1 - 5 of 260 essays containing the word customer-value.

  1. 1. Defining customer value in disruptive business models

    University essay from Göteborgs universitet/Graduate School

    Author : Antonia Welzel; [2023-07-20]
    Keywords : customer value; disruptive innovation; subscription-based car ownership;

    Abstract : Customer value is a relatively complex concept and is very dependent on the perspective that is taken as well as on the context of the value offer. The aim of this thesis is to identify how customer value is defined in more dynamic environments, specifically in the context of disruptive business models. The case company in the thesis is Lynk & Co. READ MORE

  3. 2. Thinking Outside the Box Inside the Chat Box - The Impact of Large Language Models on Innovation

    University essay from Göteborgs universitet/Graduate School

    Author : Carl Ericson; Mattias Eriksson; [2023-07-19]
    Keywords : Innovation; Creativity; Product Improvement; LLMs; ChatGPT;

    Abstract : Innovation is a key driver in the pursuit of development for both organizations and society. The development of large language models (LLMs) is disrupting industries and redefining various tasks traditionally performed by humans, including how innovation could be conducted. READ MORE

  4. 3. Customer Value Creation : Operationalization, evaluation, and challenges to globalized businesses

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Palwasha Javaid; [2023]
    Keywords : Customer Value Creation; value; digitalization; operationalization and evaluation of value creation and challenges to global businesses;

    Abstract : .... READ MORE

  5. 4. Learning Through Taking Action : An empirical study into the early-stage business model development for a novel technology

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Daniel Maslov; Hugo Javenius; [2023]
    Keywords : Business Model; Business Model Innovation; Business Model Development; Business Model Innovation Process; Business Model Tools and Methods; Action Research; Nascent Market Entry; Multi-Disciplinary Innovation; 3D Bioprinting; Affärsmodell; Affärsmodellsinnovation; Affärsmodellutveckling; Affärsmodellsinnovationsprocess; Affärsmodells-verktyg och metoder; Aktionsforskning; Begynnande marknadsinträde; Multidisciplinär innovation; 3D-bioprinting;

    Abstract : This thesis examines the critical factors shaping early-stage business model development. As a result, this paper provides insights and recommendations for the effective commercialization of innovations. READ MORE

  6. 5. Enhancing Interfunctional Coordination in B2B Companies: The Strategic Potential of Digital Tools : A qualitative study on how digitalization can be used as a strategic driver to enhance interfunctional coordination and improve customer orientation in B2B.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Matilda Krantz; [2023]
    Keywords : interfunctional coordination; cross-functional; digitalization; supply chain; sales; marketing; B2B; go-to-market strategy; sharing information; customer orientation; customer value;

    Abstract : In an ever-evolving digital landscape, the way we do business changes rapidly.  In this landscape, B2B companies are confronted with challenges that demand adaptation and reevaluation of their business models, such as exploring innovative approaches to resource utilization and streamlining workflows. READ MORE