Essays about: "entry mode exporting"

Showing result 1 - 5 of 16 essays containing the words entry mode exporting.

  1. 1. It’s Time for Africa! : A study of how Swedish companies enter the African telecom sector

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Marcus Jexby; Gustav Vilumsons; [2021]
    Keywords : Entry mode; Telecom Sector; Market Selection; Africa; Internationalization; Opportunities; Challenges;

    Abstract : This thesis aims to provide a greater understanding of what entry mode Swedish companies choose when entering the African telecom sector. Furthermore, the report will also study the benefits and difficulties with the African telecom sector and include the Swedish company's market selection. READ MORE

  3. 2. The Role of Network Relationships in the Internationalization of Peruvian Firms

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : María Isabel Bengtsson Gonzáles de Olarte; Ian O’Donoghue; [2018]
    Keywords : Internationalization; market selection; entry mode; network position; business; institutional social networks;

    Abstract : To offer a deeper understanding of how Peruvian firms internationalize this paper aims to throw in an acknowledged theoretical gap in international business research by giving a contribution towards the internationalization of Multilatinas based on a network perspective. The purpose is to investigate what drives Peruvian Multilatina's to internationalize, what market they select, how they enter these markets, and how different network relationships can influence their internationalization. READ MORE

  4. 3. Expectations vs Reality: The Luring of the Red Dragon : The study of the Chinese institutional environment as perceived by Swedish SMEs

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Dasa Fridrichova; Elizabeth Pritchard; [2017]
    Keywords : Institutional theory; Institutional influence; Institutions; Perception; Swedish SMEs; Production costs; SME Internationalization; Entry modes.;

    Abstract : Since the expansion of globalization, and the opening up of the Chinese market in particular, over the last 15 years or so, Swedish SMEs have had to face increasing international competition for market share of their products and skills. In order to compete successfully, Swedish SMEs are increasingly looking to establish manufacturing units in Asian and other countries, which offer the prospect of lowering production costs and thereby increased profits. READ MORE

  5. 4. Trust & commitment for a successful manufacturer-distributor relationship : - A qualitative study for small company's presumptive export marketing strategy

    University essay from Företagsekonomi

    Author : Emelie Renström; [2013]
    Keywords : ;

    Abstract : Many companies that go global use the entry mode of having a foreign distributor instead of setting up an own intermediary in the country. This is beneficial because it is lower risk, requires lower capital investments and the manufacturer gains the distributor’s expertise in the new market. READ MORE

  6. 5. Connections between Psychic Distance, Entry Modes and Networks : A Case Study of Internationalization Processes

    University essay from IHH, Marketing and Logistics

    Author : Daniel Gränefjord; Magnus Hanebrant; Emil Kinderbäck; [2012]
    Keywords : Psychic distance Internationalization processes PEN Entry mode Networks;

    Abstract : Executive Summary Swedish companies have a relatively small domestic market that quickly becomes saturated. For those companies who are dependent on increased sales in order to survive or have the ambition to grow internationalization is the one option. READ MORE