Essays about: "foreign market entry strategy for banks"

Found 2 essays containing the words foreign market entry strategy for banks.

1. 1. Is “Follow the Customer” an Entry Strategy Aboard?

   University essay from Lunds universitet/Nationalekonomiska institutionen

   Author : Tingting Luo; [2009]
   Keywords : Foreign Banks; Following the customers; Automotive companies; China’s financial market; Overseas expand; Economics; econometrics; economic theory; economic systems; economic policy; Nationalekonomi; ekonometri; ekonomisk teori; ekonomiska system; ekonomisk politik; Business and Economics;

   Abstract : Our paper tries to verify the relation between international banks’ expansion and international automotive corporations’ overseas business in China. Pervasive phenomena indicate that foreign banks take following their clients as the initial strategy when they start overseas business in China’s market. READ MORE

3. 2. Internationalization of banks : The consumer perspective

   University essay from IHH, EMM (Entreprenörskap, Marknadsföring, Management); Internationella Handelshögskolan

   Author : Kristina Olsson; Tsolmon Gankhuyag; [2008]
   Keywords : Worldmindedness;

   Abstract : Increased deregulation, cross-border activities of non-financial companies and improved information communications technology led to an increased consolidation of financial institutions across borders. Commercial banking sector in particular, have witnessed trenmendous amount of cross-border bank merger and acquisitions’ (M&As) deals through out the recent years. READ MORE