Essays about: "improving marketing services"

Showing result 1 - 5 of 24 essays containing the words improving marketing services.

  1. 1. Pedaling towards a sustainable future: lessons Learned from Cargo Bike Pool Operators in Sweden

    University essay from Umeå universitet/Institutionen för geografi

    Author : Kvist Brandon David; [2023]
    Keywords : cargo bikes; sharing services; cargo-bike pools; sustainable mobility; lastcyklar; delningstjänster; lastcykelpooler; hållbar mobilitet;

    Abstract : This study examines the impact and potential of cargo bikes as socio-economically and ecologically beneficial modes of transportation. It focuses on the perspectives of cargo bike pool members and the challenges faced by pool operators. READ MORE

  3. 2. Digital Sustainability: How does digital transformation in the tourism industry affect sustainable development? : A case study of the Innovation Voucher Project in Korea

    University essay from Södertörns högskola/Företagsekonomi

    Author : Jongwoo Lim; [2023]
    Keywords : Digital sustainability; Digital transformation transition ; Tourism business; Sustainable development; COVID-19; Service Marketing; Innovation Voucher Project;

    Abstract : This paper examines how the adoption of a series of digital technologies in tourism companies affects economic, social, and environmental sustainability. This research conducted a quantitative survey on tourism companies in Korea to empirically explore the connection between digital transformation and its impact on sustainability. READ MORE

  4. 3. Integrating horticultural and arable crops : a sustainable way to increase vegetable production in Scania?

    University essay from SLU/Dept. of Biosystems and Technology (from 130101)

    Author : Stina Helena Mortensen; [2022]
    Keywords : Horticulture; agriculture; vegetables; crop rotation; crop sequence; diversification; integration; ecosystem services; farmers’ attitudes;

    Abstract : Modern arable production is associated with a highly homogenous landscape with few cultivated species and is relying heavily on external chemical inputs. Intensive vegetable production, on the other hand, is associated with environmental costs such as increased risk of nutrient leaching and loss of soil organic matter. READ MORE

  5. 4. Diffusion of e-health services: A qualitative study on the use of e-health services in Sweden during the pandemic

    University essay from Lunds universitet/Institutionen för informatik

    Author : Johan Myhrberg; Anupriya Das; [2022]
    Keywords : e-health; diffusion; diffusion of innovation; strategies; pandemic; COVID-19; Technology and Engineering;

    Abstract : E-health services are critical for improving the quality of life and accessibility of healthcare. There have been multiple developments within e-health services, but the outbreak of the COVID-19 pandemic caused a significant increase in the use of these services, which led to faster diffusion of e-health services. READ MORE

  6. 5. Discovering a need for marketing services in the small restaurant industry

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Hasen Hafid; Isak Kucukköse; [2022]
    Keywords : Discovering a marketing need; Small Restaurants; Customer Value Proposition; Marketing Expertise;

    Abstract : The aim of this research is to explore a need for improving marketing in the small business sector among restaurants. Furthermore, if a potential need was found, starting to dissect how to increase the demand for the need of marketing expertise services through crafting an attractive customer value proposition (CVP). READ MORE