Essays about: "inter organizational relationship"

Showing result 16 - 20 of 29 essays containing the words inter organizational relationship.

  1. 16. Inter-Organizational Communication : A multiple case study within the Swedish cruise line industry 

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Erika Ngai; Erika Egonsson; [2015]
    Keywords : IOC; Cruise Lines; Network of Actors; Frequency of Interaction; Trust; Power;

    Abstract : Previous research has addressed the importance of IOC, where the outcome of a poor IOC between actors in a network will affect the information sharing and the inter-organizational relationship. The topic has been extensively researched, however researchers are still highlighting the need to further research. READ MORE

  3. 17. To Launch or Not to Launch? : A study on how retailer acceptance affects the success of a product-launch.

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Carl-Jacob Lernäs; Fredrik Rister; [2015]
    Keywords : Product Launch; Swedish Retail Industry; FMCG; Retailer Acceptance; Relationship Marketing.;

    Abstract : In the Swedish Fast-moving consumer goods industry (FMCG), most suppliers sell their products through retailers. For a successful product-launch, retailer acceptance is essential. Up to ninety percent of all product-launches fail, thus retailers must choose wisely which products to accept. READ MORE

  4. 18. Culture as a Driver of Innovation Performance : A case study at the ASSA ABLOY Group

    University essay from KTH/Maskinkonstruktion (Inst.)

    Author : Linn Back; Isabelle Landberg; [2014]
    Keywords : organizational culture; innovation culture; innovation performance; företagskultur; innovationskultur; innovationsprestanda;

    Abstract : Innovation has become increasingly important for organizations to sustain their competitive advantage. Among the factors frequently put forward as drivers of innovation are for instance innovation strategies, -processes, -tools, and –methods. READ MORE

  5. 19. The Effect of the Customer Offer on the Make-or-Buy Decision in E-Commerce -A TCE Perspective

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : André Schottenius; Patrick Person; [2013-06-14]
    Keywords : Transactional Cost Economics; Inter-organizational relationships; Trust; e-commerce; e-satisfaction;

    Abstract : Background and problem: Studies show a growth of outsourcing in recent years and the retailers in the relatively young industry of e-­‐commerce have great possibilities to buy services from external companies, without it being noticed. This is why this thesis studies the make-­‐or-­‐buy decision for these companies. READ MORE

  6. 20. Governance packages and sub-unit relationships in a dyadic setting - The case of a Nordic sales cooperation

    University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Author : Laura Wanzl; Malin Sundin; [2012]
    Keywords : Inter-organizational control; Governance package; Sub-unit relationships; Enabling versus Controlling;

    Abstract : This paper describes a relationship between two firms in the store equipment industry that consists of different sub-unit relationships. The study aims at identifying how the presence of such sub-unit relationships affects the governance package in place to manage the overall relationship and what affects the ability to balance between enabling and controlling uses of controls in such a governance package. READ MORE