Essays about: "interest of sport"

Showing result 1 - 5 of 59 essays containing the words interest of sport.

  1. 1. Understanding the Dynamics of Brand Loyalty in National team sports - A Qualitative study of brand management within professional team sports”

    University essay from Göteborgs universitet/Graduate School

    Author : William Nordlund; Mattias Johansson; [2023-07-03]
    Keywords : Brand Experience; Brand Communities; Brand loyalty; Sports Marketing; Sport fans;

    Abstract : In previous research there has been acknowledgement about the importance of Brand loyalty in sports, where the brand experience can function as a tool to create loyalty among fans. Brand communities have proven to have positive effects on customer satisfaction and brand loyalty in sports. READ MORE

  3. 2. Self-determined motivation in Brazilian Jiu Jitsu practitioners: gender, age and competition experience differences

    University essay from Linnéuniversitetet/Institutionen för idrottsvetenskap (ID)

    Author : Panagiotis Doinakis; [2023]
    Keywords : Combat sports; SMS-6; Flow; Social climate; Martial arts;

    Abstract : Martial arts (MA) and combat sports (CS) demand significant physical, mental, and emotional engagement in both training and competition. Brazilian Jiu Jitsu (BJJ), known for its intricate mastery requirements, operates within a performance-oriented climate where unmet goals can lead to diminished interest. READ MORE

  4. 3. Do cognitive abilities differ between competitive and non-competitive players of the e-sport Counter-Strike : Global Offensive?

    University essay from Umeå universitet/Institutionen för psykologi

    Author : Linus Andersson; [2023]
    Keywords : e-sports; Counter-Strike: Global Offensive; cognitive abilities;

    Abstract : The rise of competitive e-sports and its increasing popularity with several million players worldwide across various games has sparked an interest in the cognitive abilities associated with it. This study aimed to investigate if there is a relationship between competitive play and an increase in cognitive ability, as measured by performance in cognitive tasks. READ MORE

  5. 4. Forecasting Football Corner Odds: Statistical Modelling, Betting Strategies and Assessing Market Efficiency

    University essay from Lunds universitet/Matematisk statistik

    Author : Gustav Pålsson; Marcus Laurens; [2023]
    Keywords : Mathematics and Statistics;

    Abstract : Statistical modelling could be included in a betting strategy where the value of a bet is assessed by comparing model predictions and market odds. This thesis presents several models based on statistical learning methods for predicting the total number of corners in a football match. READ MORE

  6. 5. Are Three Points Enough - A Study of Football Supporters' Perceptions of Club Ownership Structures and Types of Owners

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Elias Brännström; Mattias Leijonhufvud; [2023]
    Keywords : Football; Ownership structures; Owner types; Supporter perception; Ideal ownership;

    Abstract : This essay aims to investigate different sorts of ownership structures that have risen in recent times to become more or less popular among the supporters, as they in several ways are an integral part of the sport played on the pitch. With innumerable supporters around the globe, they naturally want the owners to act in the best interest of their favorite club. READ MORE