Essays about: "internal marketing disadvantages"

Found 3 essays containing the words internal marketing disadvantages.

  1. 1. Social Media as an Internal Communication Tool in Project Management Practices. : Exploring an Impact of Social Media Use on Employee Communication in Small and Medium-sized Companies in Uzbekistan

    University essay from Umeå universitet/Företagsekonomi

    Author : Yulia Ten; [2017]
    Keywords : Social Media; Internal Communication; Positive and Negative Impact; Collaboration;

    Abstract : Social media is progressively implemented in work organizations as means of communication among employees. Thus, it is of crucial importance to develop understanding how they empower and limit communicative activities which shape the network through which organizational tasks are accomplished, as it is these very dynamics that enforce and eternalizecompanies. READ MORE

  3. 2. Marketing Strategies of Chinese Mobile Phone MNCs in the European Market : - A Case Study of Huawei

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Xiuyu Cao; [2017]
    Keywords : Smartphone; MNCs; Marketing Strategy; Competitive advantage; European market; Product innovation; Pricing Strategy;

    Abstract : The rapid popularisation of smartphones and the growth of the industry has attracted a large number of Chinese manufacturers. In terms of the long-term development and the increase of benefits, numerous Chinese manufacturers turn to the European market to seek the opportunities. READ MORE

  4. 3. Market experiences when exporting organic food : a case study based on three Swedish companies

    University essay from SLU/Dept. of Economics

    Author : Ragnar Zorn; [2006]
    Keywords : organic export; organic marketing; organic market; competition; internationalization process;

    Abstract : Over the last decade the Swedish organic food production has developed fast and several companies are interested in starting to export. Reasons for doing so can be derived from a number of factors such as an unsatisfactory domestic organic market situation and unique market potentials existing abroad. READ MORE