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Showing result 1 - 5 of 7 essays matching the above criteria.

  1. 1. How to improve customer satisfaction with customer surveys and lean for retail

    University essay from Göteborgs universitet/Graduate School

    Author : Nahia Bilbao Gato; [2023-07-18]
    Keywords : lean for retail; customer satisfaction;

    Abstract : Introduction: This dissertation project is based on a collaboration between the author and Volvo Trucks Europe. To answer the research question of How to improve customer satisfaction with customer surveys and lean for retail? This study describes a qualitative study of improving customer satisfaction with lean for retail in the Volvo Trucks dealership network, specifically in the Northern European Market. READ MORE

  2. 2. A Review of Artificial Intelligence used in Assortment Planning : A Suggested Approach Applied in the Fast Fashion Industry

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Alexandra Kosovic; Jeanna Peebo; [2021]
    Keywords : Fast fashion; supply chain management; category sales planning; assortment planning; artificial intelligence; supply chain analytics; Snabbt mode; försörjningskedja; kategoristyrning; sortimentsplanering; artificiell intelligens; supply chain analytics;

    Abstract : The short life cycles and highly variable demand in the fast fashion market causes various challenges in a retailer’s supply chain management processes. The essential task at hand is to provide the right product, at the right time, and at the right place. READ MORE

  3. 3. Survival in the Retail Apocalypse : A qualitative study about surviving the retail apocalypse as a retailer

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Måns Nilsson; Christoffer Oveby; [2020]
    Keywords : ;

    Abstract : The retail apocalypse has a significant impact on the retail sector as we know it. The retail apocalypse is the reason for a harsh economic climate for physical retail stores throughout the world. The purpose of this study was to examine how sales personnel in retail stores can act as a competitive advantage when facing the retail apocalypse. READ MORE

  4. 4. Chinese Cross-Border Online Shopping through Agents from Sweden –An Exploratory Study of the Determinants of

    University essay from Göteborgs universitet/Graduate School

    Author : Lei Yu Jiang; Nicole Kungel; [2017-06-30]
    Keywords : China; Sweden; cross-border online shopping; Daigou; customer satisfaction; repurchase intention; trust; country image; perceived social value; susceptibility to interpersonal influence;

    Abstract : This study focuses first on identifying the main characteristics of the seldom researched particular type of Chinese cross-border online shopping, Daigou, in which Chinese consumers purchase foreign products through commercial-oriented agents living abroad (Sweden in our study). Such findings came from a series of pre-studies including interviews with two agents in Sweden and two customers in China, non-participant observations of the two agents’ WeChat1 accounts, and netnographical investigation of customer feedbacks on one agent's Taobao2 online shop. READ MORE

  5. 5. The Management of the Service Supply Chain

    University essay from Högskolan i Gävle/Avdelningen för Industriell utveckling, IT och Samhällsbyggnad

    Author : Kechen Chen; Di Yu; [2014]
    Keywords : supply chain; service supply chain management; customers’ satisfaction;

    Abstract : The main topic of this thesis is to study the connection between Service Supply Chain Management (SSCM) and Customer Satisfaction (CS). The study is based on the factors of SSCM for receiving CS and its implementation. READ MORE