Essays about: "customer satisfaction"

Showing result 1 - 5 of 406 essays containing the words customer satisfaction.

  1. 1. Measuring Customer Satisfaction - A study regarding measuring customer satisfaction at Volvo Penta's authorized dealers

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Martina Andersson; Kristoffer Skalsky; [2017-07-06]
    Keywords : ;

    Abstract : Nowadays measuring customer satisfaction constitutes an important part of a company’sbusiness since it provides valuable information about customers' expectations, preferencesand experiences. By measuring customer satisfaction, a company can gain essential insightson how to improve their business. READ MORE

  2. 2. Online customer experience, satisfaction and repurchase intention for online clothing retailing

    University essay from Göteborgs universitet/Graduate School

    Author : Johanna Nilsson; Olle Wall; [2017-06-30]
    Keywords : Online shopping; Online Customer Experience; Clothing retailing; Satisfaction; Repurchase intention; Fulfillment reliability;

    Abstract : Purpose – The purpose of this study is to describe and analyze the factors of online customer experience and test their effect on satisfaction in an online clothing retailing context. Additionally, the purpose is test the relationship between satisfaction and repurchase intention within this context. READ MORE

  3. 3. Chinese Cross-Border Online Shopping through Agents from Sweden –An Exploratory Study of the Determinants of

    University essay from Göteborgs universitet/Graduate School

    Author : Lei Yu Jiang; Nicole Kungel; [2017-06-30]
    Keywords : China; Sweden; cross-border online shopping; Daigou; customer satisfaction; repurchase intention; trust; country image; perceived social value; susceptibility to interpersonal influence;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  4. 4. The potential of using digital lockers as a delivery and return method for online purchasing of clothes

    University essay from Göteborgs universitet/Graduate School

    Author : Junyao Song; Gisela Gamborg Nielsen; [2017-06-29]
    Keywords : Last mile deliveries; digital lockers; e-commerce of clothes; customer satisfaction; customer experience; travel behaviour;

    Abstract : This thesis was written with the purpose of investigating the potential for using digital lockers as a last mile delivery method for e-commerce of clothes. Moreover, the thesis also aims at determine how online shopping of clothes and last mile deliveries affect the travel behaviour of the customers. READ MORE

  5. 5. The important part is that we have established a relationship, then we can conduct business : Cultural conflicts and dilemmas in international business

    University essay from Högskolan Kristianstad/Sektionen för hälsa och samhälle; Högskolan Kristianstad/Sektionen för hälsa och samhälle

    Author : Lucas Christensson; Oskar Svensson; [2017]
    Keywords : Key account management; Relationship Marketing; Cultural conflicts; Cultural dilemmas; Crosscultural communication;

    Abstract : Recent literature state that the relationship between buyers and sellers has gained more and more importance in business-to-business segments. The distribution of products may even end up in the shadow of these important relationships. READ MORE