Essays about: "media innovation"

Showing result 1 - 5 of 158 essays containing the words media innovation.

  1. 1. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media

    University essay from Göteborgs universitet/Graduate School

    Author : Maral Javadzadeh Tabatabaee; [2023-07-19]
    Keywords : Digital asset management; diffusion of innovation; technology acceptance model; the Norwegian food and grocery market; value; value proposition; perceived value;

    Abstract : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. READ MORE

  2. 2. Peers, Privacy & Pleasure: A mapping of how social norms influence consumers in their diffusion of a social media application with privacy implications, the case of TikTok

    University essay from Göteborgs universitet/Graduate School

    Author : Axel Fohlin; Carl Klittmar; [2023-07-03]
    Keywords : Social Norms; Injunctive Norms; Descriptive Norms; Personal Norms; Privacy Implication; Privacy Concern; Privacy Risk; Diffusion of Innovation; TikTok;

    Abstract : TikTok, the social media network where users can post and share user created content with one another, has fallen under examination of governments across the globe due to rising distress in regards to the privacy implications that the app may have. Understanding how TikTok reached such success even with an apparent privacy implication calls for a mapping of the social norms (Injunctive, Descriptive, Personal) and how they shaped consumer perceptions. READ MORE

  3. 3. Fashioning the Art Gallery : Illusion, Commodity and Death in Martin Margiela at Lafayette Anticipations; A Digital Study of Interdisciplinary Artistic Practices

    University essay from Uppsala universitet/Konstvetenskapliga institutionen

    Author : Jacob Varnauskas; [2023]
    Keywords : Martin Margiela; Lafayette Anticipations; Exhibition Studies; Performance Studies; Walter Benjamin; Nicolas Bourriaud; Contemporary Art; Visual Art; Interdisciplinary Art; Fashion Theory; Creative Practice; Artistic Practice; Digital Art History; Art History; Postproduction; Commodifying the Body; Appropriation of Forms; Ready-made; Pop Art; Dadaism; Memento Mori; Vanitas;

    Abstract : A study of the shift within the practice of Martin Margiela's creative practice based on his solo exhibition at Lafayette Anticipations from Oct. 20 to Jan. 2 2022 in Paris, France. READ MORE

  4. 4. International tech companies in the Swedish media landscape – Bound for success? : A case study about what can affect international tech companies’ success when establishing a presence in the Swedish media landscape

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Maha Hafidh; [2023]
    Keywords : Public relations; journalism; media landscapes; international public relations; Omvärldsrelationer; journalistik; medielandskap; internationell PR;

    Abstract : Denna fallstudie presenterar forskning om vad som kan påverka framgången för internationella teknikföretag när det kommer till att etablera sig i det svenska medielandskapet. Sverige ses som ett nav för innovation och med globalisering samt framväxten av kommunikationsteknologier kan företag bedriva sin verksamhet på andra marknader än deras ursprung, vilket gör det viktigt att förstå vad som kan påverka framgången med att etablera sig i det svenska medielandskapet när man genomför kommunikationsinsatser. READ MORE

  5. 5. Antecedents of Cognitive Frames in Corporate Sustainability : An Exploration from the Start-up Perspective

    University essay from

    Author : Luca Tilman Ike; Jasmin Rühl; [2023]
    Keywords : ;

    Abstract : Background: Sustainability issues have become increasingly relevant for businesses worldwide. Especially corporate sustainability as a comprehensive approach integrating the competing demands of social, environmental, and economic dimensions on a business creates ambiguous situations for decision-makers. READ MORE