Essays about: "online information search"

Showing result 21 - 25 of 122 essays containing the words online information search.

1. 21. Facebook as a tool to integrate : A qualitative- and quantitative historically contextual analysis of the use of Facebook among international students at Stockholm University in 2011 – and how they use it 10 years later in 2021

   University essay from Stockholms universitet/JMK

   Author : Sebastian Lindholm; [2021]
   Keywords : Facebook; international students; social network sites; SNS; social networks; social media; computer-mediated communication; communication theory; Stockholm University; change; connection; integration; segregation; Internet;

   Abstract : This research study investigates if and how international students in Stockholm, Sweden use Facebook as a tool to make friends and integrate themselves within their new society. To gather information and data for the first part in 2011 a qualitative- and a quantitative approach was used. READ MORE

3. 22. Profile based evaluation of what different browsers and browser extensions may be able to learn about a user

   University essay from Linköpings universitet/Institutionen för datavetenskap

   Author : Sofia Bertmar; Johanna Gerhardsen; [2021]
   Keywords : ;

   Abstract : Information leakage online has become a marketplace where companies can profile users to gain revenue from personalized advertising. This thesis offers a deeper analysis into what part the browsers Chrome and Firefox play in this targeted advertising. READ MORE

4. 23. Google Trends and Stock Returns

   University essay from Lunds universitet/Nationalekonomiska institutionen

   Author : Daniel Due Rosén; [2021]
   Keywords : Social data; Online search queries; Google Trends; Arbitrage profits; Stock market prediction; Business and Economics;

   Abstract : The purpose of this thesis is to use social data in the form of Google Trends for companies listed on the S&P 100 to see if they contain information that allows us to predict future returns in the stock market. Using econometric models and trading strategies, the predictive power of Google Trends is investigated both if it can predict future stock returns but also if this knowledge can be used to make arbitrage profits above the market. READ MORE

5. 24. Google Searches and Stock Volatility - Evidence from the Danish market

   University essay from Lunds universitet/Nationalekonomiska institutionen

   Author : Oliver Albin Wiegaard Nyström; [2021]
   Keywords : Stock volatility; Google SVI; Business and Economics;

   Abstract : In this thesis, we investigate the effect of online search activity approximated by Google searches on the volatility of the largest, most actively traded stocks listed on the Danish stock exchange. The interest in this relationship stems from an increasing number of retail investors entering the market in recent years. READ MORE

6. 25. Co-creators or puppets? : a study on AI-marketing’s role in consumers’ value co-creation

   University essay from Högskolan Kristianstad/Fakulteten för ekonomi

   Author : Frida Bergquist Olsson; Hanna Dahl; [2021]
   Keywords : Digital marketing; AI Marketing; AI-based decision aids; Service-Dominant Logic; Value co-creation; Value co-destruction; Consumer value;

   Abstract : In recent years, AI has received increased attention in the field of marketing and is believed to grow even more in the future. It seems that the use of AI in marketing has a significant impact on consumer value creation. READ MORE