Essays about: "stages of internationalization of a firm"
Showing result 1 - 5 of 10 essays containing the words stages of internationalization of a firm.
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1. The role of networks in a Swedish medium-sized pharmaceutical firm’s internationalization process
University essay from Göteborgs universitet/Företagsekonomiska institutionenAbstract : Today pharmaceuticals are the fifth largest export product in Sweden, whereas SMEs are the motor of innovation within the pharmaceutical industry. Pharmaceutical firms face several challenges, as high product development costs, high entry barriers due to institutional legal frameworks and slow return of investments, during their internationalization. READ MORE
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2. Internationalization and customer satisfaction : A case study of a luxury knowledge-intensive soft service firm
University essay from Mälardalens högskola/Industriell ekonomi och organisationAbstract : Purpose: The purpose of this study is to investigate if a luxury knowledge-intensive soft service firm can use an existing internationalization model for a future internationalization process. The aim is furthermore to investigate how the main driving forces contribute to customers’ overall satisfaction level in luxury knowledge-intensive soft service firms and how management in a structured manner can work towards establishing a set of standardized procedures for a future internationalization process. READ MORE
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3. To Invest, or Divest, the Enternal Internationalization Question? : The impact of external factors on Swedish SMEs
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : The purpose of this thesis is to provide the reader with a deeper understanding of what impact external factors could have on international active Swedish SME’s. Since these factors influence the firm throughout the internationalization process we will investigate how firms mitigates the impact of external factors at later stages in the internationalization process. READ MORE
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4. Bouncing back to the global market : How international heritage affects the re-internationalization process of Portuguese and Swedish SMEs
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Globalization has driven the internationalization of both SMEs and large enterprises and has caused new opportunities and challenges to emerge. As a result of these new challenges, such as increased foreign competition, or due reasons such as lack of international experience, change in strategy, or dissatisfaction about their performance, many internationalized firms withdraw from their international operations. READ MORE
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5. Entrepreneurs and the internationalization of a born global firm : The role of the entrepreneur in the early and rapid internationalization of born globals: the case of Swedish companies
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Background and Problem: The number of companies aiming at operating in the international markets right after their inception is at constant growth. According to Knight and Cavusgil (2004), these firms, which are quite often small and technology-oriented, have the tendency to adopt a global market vision from the initial stage of company’s establishment. READ MORE
