Essays about: "subscription-based services"
Showing result 1 - 5 of 20 essays containing the words subscription-based services.
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1. Unveiling Consumer Perception: Exploring the Impact of Decoupling Product Ownership : Decoupling of white goods ownership
University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakultetenAbstract : The sharing economy enables sustainable consumption through efficient access to products, but transitioning from ownership to a subscription-based model faces barriers. The thesis author explored how the decoupling of product ownership impact on the variables; consumer's perceptions of - psychological value, monetary value, social value, brand image, brand attachment, brand loyalty, service quality, and product quality and performance in the context of white goods. READ MORE
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2. Usability of a subscription-based book service : - How can a web application for a subscription-based book service be designed to reduce the number of clicks and improve subjective user experiences for given tasks in the aspect of usability?
University essay from Linköpings universitet/Institutionen för datavetenskapAbstract : To increase the number of customers buying from a web application, theory states that the application needs to be easy to use. In this study, navigability and usability will be investigated and tested on a web-based book-subscription service. READ MORE
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3. Funnelling Through the Stages of Organizational Growth
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : In an ever-increasing digital environment, Stockholm's technology startup scene is thriving. A category of digital platforms packaged as subscription-based services, Software as a Service, or SaaS, has emerged as a trademark business model of successful tech startups. READ MORE
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4. Disruptive business model transitioning in B2B : A subscription-based approach for Industry 4.0
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : Industry 4.0 has introduced technologies such as machine learning, Internet of Things (IoT), and cloud computing, which has disrupted markets across different industries. These technologies are prime examples of what has come to be known as disruptive innovations. READ MORE
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5. Customer churn prediction using machine learning : A study in the B2B subscription based service context
University essay from Blekinge Tekniska HögskolaAbstract : The rapid growth of technological infrastructure has changed the way companies do business. Subscription based services are one of the outcomes of the ongoing digitalization, and with more and more products and services to choose from, customer churning has become a major problem and a threat to all firms. READ MORE