Entrepreneurs as Change Agents to Move Communities towards Sustainability

Abstract: This thesis argues that since the current global economic system contributes to the degradation of local economies and communities, alternative economic models based on multiple self-reliant economies led by community-based entrepreneurs could create a basis for a more sustainable global society. The research questions work to clarify how this vision of an alternate economic structure could become reality, and identify a gap in the skills base of current progressive entrepreneurs. Employing the method of backcasting and using an iterative research dynamic between the current reality of progressive entrepreneurs, as understood through case study interviews in four countries, and a vision of entrepreneurs as community-based change leaders, a new concept of entrepreneurship emerges in community sustainability entrepreneurship. The results point to four interactive skills for entrepreneurs, specifically that entrepreneurs a) hold and realize a vision of sustainable enterprise within sustainable community, b) support community needs through an ability to capitalize on community assets, c) develop competency in sustainable development and d) participate effectively in networks. Conclusions detail specific steps that can be taken by entrepreneurs, community development professionals and academics to realize the vision of entrepreneurs as community-based change leaders.