Essays about: "Albin Thalin"

Found 1 essay containing the words Albin Thalin.

  1. 1. Value delivery and sales : A qualitative case study on how IT-startups can improve their sales process

    University essay from Umeå universitet/Företagsekonomi

    Author : Markus Nilsson; Albin Thalin; [2017]
    Keywords : Business model; value; value delivery; value creation; value capture; value proposition; sales; sales process; personal selling process; channels; segments; customer relationships; IT-startup;

    Abstract : Many entrepreneurs pursue the IT-industry, which is characterized by opportunities and international growth. However, due to failures in sales, marketing and operations, many IT-startups never reach profitability and sustainable performance. READ MORE