Essays about: "Attitude-action gap"

Found 2 essays containing the words Attitude-action gap.

  1. 1. Consumption of sustainable food products : A study of the Sustainable purchase perception matrix and Sustainable lead consumers; A life cycle assessment of BäR smoothie

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Cecilia Melén; Mirea Wolff; [2021]
    Keywords : Compromise; Confidence; WTP; PCE; Sustainable lead consumer; Sustainability marketing; Scepticism; Life cycle assessment; LCA; Environmental impact; Global warming; Eutrophication; Primary energy use; Smoothie; Kompromiss; Självförtroende; WTP; PCE; Hållbar marknadsföring; Skepticism; Livscykelanalys; LCA; Miljöpåverkan; Global uppvärmning; Övergödning; Primärenergianvändning; Smoothie;

    Abstract : Part 1 The scientific community has identified an attitude-action gap for demographic and psychographic variables when studying sustainable purchase behaviour. By focusing on what happens during the purchase instead of the purchaser, this cross-sectional study aims to understand sustainable purchase behaviour when consumers purchase sustainable food. READ MORE

  2. 2. TALKING THE TALK EQUALS WALKING THE WALK? : A Quantitative Study of the Attitude-Action Gap in the Sharing Economy

    University essay from Umeå universitet/Företagsekonomi

    Author : Anders Nordström; Rebecka Esseen; [2018]
    Keywords : Attitude-action gap; Value-action gap; sustainability; enjoyment; convenience; financial benefits; sharing economy; sharing platform; collaborative consumption; drivers for participating in sharing economy; shared economy;

    Abstract : Customer behavior has always been of interest for business researchers. However, it is just in recent years that there has been an increasing interest in the phenomenon of the sharing economy. It has been suggested that there is an ongoing shift in the traditional way of consuming. READ MORE