Essays about: "Daniel Lang"

Found 2 essays containing the words Daniel Lang.

  1. 1. Reaching for the Stars - by applying a theoretically substantiated approach to star power in the context of box office success prediction.

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Daniel Lang; [2013]
    Keywords : Motion pictures; Box office; Consumption capital; Talent; Star power;

    Abstract : This thesis explores the effect of stars on the box office revenue of motion pictures. This is done by deriving a two-dimensional measure of stardom from the theoretical foundations provided by Sherwin Rosen and Moshe Adler. READ MORE

  3. 2. The Southern African Development Community : - A successful regional organisation?

    University essay from Institutionen för samhällsvetenskap

    Author : Daniel Sundkvist; [2009]
    Keywords : SADC; Integration; Africa; Successful; organisation; development; marginalisation; Southern African Development Community;

    Abstract : This essay deals with the topic of regional integration in Africa. Using the Southern African Development Community (SADC) as an example, it seeks to answer the question what constitutes a successful region organisation. READ MORE