Essays about: "telecommunication sector"

Showing result 1 - 5 of 30 essays containing the words telecommunication sector.

  1. 1. The influence of deceptive advertising on customer trust and loyalty : A Study of Telecom Sector in Pakistan

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Mirza Khuram Shahzad; Mehnaz Kausar; [2016]
    Keywords : Marketing communications; Advertising; Deceptive advertising; perceived deception; customer trust; customer loyalty; corporate image; consumer behavior; false advertising; telecommunication sector in Pakistan;

    Abstract : Purpose: The effects of deceptive advertising practices on customer loyalty towards mobileservice providers have been investigated empirically by this study. The main contribution ofthis study is to investigate the perceived deception-customer loyalty relationship under themoderating effect of corporate image and mediating effect of customer trust. READ MORE

  2. 2. A Study of how Organisational Culture and Experience Affect Firms’ Political Risk Identification: A Case Study of Ericsson, Motorola Solutions, Tecnotree and KVH Industries

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alexander D'Alessandro; Peshko Mohtadi; [2016]
    Keywords : Business and Economics;

    Abstract : The end of the Cold War marked the end of a dual world power system and an opening up of world markets. This has resulted in a more complex risk landscape, complicating political risks that firms face abroad. The 1990s and onwards also marked an increase in global interconnectedness, increasing companies’ exposure to political risks. READ MORE

  3. 3. Market Reactions to Early Called Elections: A Study Investigating the Announcement Impact of Snap Elections on the European Equity Index Market in 2014

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Evangelos Makris; Lisa Tilly; [2015]
    Keywords : Snap Election; Early Election; Event Study; Sector Effects; Index Returns;

    Abstract : In this thesis, sector reactions to early called elections on the European equity index market in 2014 are examined using the event study methodology. Realized and expected index returns from 15 European countries within Industrials, Consumer Staples, Financials, Information Technology and Telecommunication Services are compared around the snap election announcements in Sweden on December 3 and in Greece on December 9. READ MORE

  4. 4. Private Benefits of Control in the Technology, Media and Telecommunication Sector

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Giovanni Fantini; [2015]
    Keywords : Private Benefits of Control; TMT; Structural Breaks; Factor Model;

    Abstract : Recent literature suggests that private benefits of control are higher in the media industry than else where, as, at least inderctly, the controlling shareholders of a media company have the power to direct information. But with the explosion of the New Media, which established a new way of sharing communication&information, the landscape of the industry has been clearly revoluzionaized. READ MORE

  5. 5. From Innovation to Domination: Exercising IPR as abuse of art. 102 TFEU

    University essay from Lunds universitet/Juridiska institutionen

    Author : Patryk Wymyslowski; [2014]
    Keywords : Intellectual Property Rights Abuse of dominance Samsung v. Apple Standardization in competition law Exercising IPR as abuse Exceptional circumstances doctrine IMS Health Magill Microsoft Samsung s commitments Injunction relief for standardized technology; Law and Political Science;

    Abstract : This thesis deals with the enforcement of intellectual property rights as an abuse of dominance. In particular after refusal to license a patent, which is essential for a standardized technology. Seeking for injunction relief may in some circumstances violate applicable competition law. READ MORE