Essays about: "Foreign Market Entry"
Showing result 11 - 15 of 153 essays containing the words Foreign Market Entry.
-
11. Development of an International Expansion Framework for Transportas a Service Start-ups : Empirical Review in the German Transport Market
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : With the transport sector being one of the major contributors to global CO2 emissions and a projected growth of emissions by another 16 percent until 2050, the need for new innovative and sustainable solutions for the transport industry arises. These endeavours are what emerging start-up enterprises want to deliver with their novel Transport as a Service business model. READ MORE
-
12. Business Model in a foreign country : A case study on Multi-business models and strategy development in different markets - based on a collaboration with Würth AB.
University essay from Jönköping University/IHH, FöretagsekonomiAbstract : Background: While discussing the importance of the right Business Models for a company and searching for the relevant information within the field, we usually get to read about the challenges that appear with identifying the right Business Model especially if it is a case of Multi-Business-Modeling - there are still challenges and uncertainties in why some business models and strategies work in some cases and in other cases they do not. What is usually pointed out are the differences that appear, usually focused on leadership and not enough developed business models. READ MORE
-
13. “The Sleeping Partner” : A qualitative research examining the “sponsorship” entry in the Middle East- The case of the UAE
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Scholars in the international business field have presented various findings on international entry mode strategies, yet few were conducted on the Middle East. However, a recent study has presented a new form of entry mode used among multinational corporations (MNCs) in the Middle East where foreign companies tend to form partnership with individuals (local sponsor) rather than corporations when entering the market. READ MORE
-
14. Challenges faced by Chinese Brands in Internationalisation – Taking ‘Anta’ as an Example.
University essay fromAbstract : Background: Since the Go Global policy in 1999, Chinese firms have been growing and expanding exponentially in the global market. The internationalisation of Chinese firms has attracted not only business partners, policy makers but also researchers with their unconventional process and method. READ MORE
-
15. Transatlantic culture-carriers : A qualitative study on Swedish companies' organisational culture change in the United States
University essay from Umeå universitet/FöretagsekonomiAbstract : All countries have their own national culture, with their own norms, beliefs, attitudes, and values. Every organisation in the world also has their own organisational culture, just like any other social group. Because of the increased globalization throughout the world, more companies are becoming multinational corporations. READ MORE
