Essays about: "Gordon Gausmann"
Found 1 essay containing the words Gordon Gausmann.
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1. Planting the seed in the storm: How FoodTech start-ups use crises to diffuse their offering
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : With the Covid-19 pandemic, the war in Ukraine, and inflationary pressures, the world has experienced significant crises unfolding right after another in the recent past. Start-ups, being impacted not the least, need to understand how they can use such stormy times to advance market formations beneficial for them. READ MORE
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