Essays about: "Jacob Lindh"
Found 2 essays containing the words Jacob Lindh.
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1. Digital Services of Banks - Increasing Customer Satisfaction or Growing Digital Divide? A study on elderly Swedish bank customers' acceptance of bank's digital services
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : The digitalization in the banking sector has rapidly transformed the way bank customers interact with their bank and benefit from its banking services. As a result of this quick transformation, many older people feel they have been left behind and are struggling to adapt to the new way of doing the essential bank errands that needs to be done in order to still be a part of modern society. READ MORE
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2. Buyer purchase behavior in the reregulated market for OTC drugs in Sweden
University essay from Internationella HandelshögskolanAbstract : Purpose The objective of this study is to investigate how the reregulation affected the decision making process of buyers of OTC drugs, and to identify determinants for how a buyer chooses to obtain OTC drugs in the reregulated Swedish pharmacy market. Furthermore this study aims to map out buyers’ purchases of OTC drugs as well as their impressions about the reregulation of the Swedish pharmacy market Background The Swedish pharmacy market was opened up for competition the 1 July 2009. READ MORE