Essays about: "Judith Zamore"

Found 1 essay containing the words Judith Zamore.

  1. 1. Communicating Goodness - loud as a lion or silent as a mouse? : A study exploring how companies find the balance in their CSR-communication

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Nicole Öhrn; Judith Zamore; [2016]
    Keywords : Cross-sector collaboration CSC ; Communication; Corporate social responsibility CSR ; Stakeholder skepticism; Authenticity; Non-profit organization NPO ;

    Abstract : Problem: Corporate social responsibility is said to result in strategic and reputational benefits, however, broadcasting it publicly has been proven to be a delicate matter. While stakeholders expect companies to engage in CSR, they do not appreciate if companies communicate their CSR-activities too loudly. READ MORE