Essays about: "Lisa Winroth"

Found 1 essay containing the words Lisa Winroth.

  1. 1. Sustainable Chic : A cross-cultural study on Millennials' perception of sustainability and intended buying behaviour in the fast fashion industry

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Elin Johansson; Vanessa Julianose; Lisa Winroth; [2017]
    Keywords : Cross-cultural; Fast fashion; Intended buying behaviour; Millennials; National culture; Perception of sustainability; Sustainability; Sustainable consumer behaviour;

    Abstract : Globalisation has led to a rising need for sustainable efforts, not least in the fast fashion industry which is associated with unsustainable procedures in order to meet consumers’ needs and desires. In the fast fashion industry, collections of ecological fabrics, fair working conditions as well as higher quality are examples of sustainable actions. READ MORE