Essays about: "MEDIA ROLE"

Showing result 11 - 15 of 1084 essays containing the words MEDIA ROLE.

  1. 11. SOCIAL MEDIA AS TOOLS FOR SOCIAL AND CULTURAL INTEGRATION OF NIGERIAN MIGRANTS IN SWEDEN

    University essay from Göteborgs universitet/Institutionen för pedagogik, kommunikation och lärande

    Author : Mmaduabuchi Chijioke Ikeh; [2023-10-10]
    Keywords : migration; integration; cultural integration; social media; migrants; social integration; social capital; digital literacy; social network;

    Abstract : Purpose: This research aims to examine how new Nigerian migrants in Sweden respond to social and cultural challenges and investigate the role of social media in their integration process. Theory: Social Capital Theory forms the framework that supports this study. READ MORE

  2. 12. A GENDERED ANALYSIS OF HUMAN-AI RELATIONSHIPS AI - entities in Her and Ex Machina

    University essay from Göteborgs universitet/Institutionen för kulturvetenskaper

    Author : Nisrin Ahmad Sheikh Sleiman; [2023-09-12]
    Keywords : Gender norms; Human-AI relationships; Male Gaze; posthuman; Anthropomorphism; equitable representations;

    Abstract : AI representations in contemporary media provide interesting illustrative examples that show wider perspectives on the complex relationship between humans and AI. This study aims to analyze the portrayal of female AI entities in the following movies: Her and Ex Machina. READ MORE

  3. 13. Social Media Platforms - The Most Valuable Player? - The role of social media platforms in fostering football fans’ team loyalty

    University essay from Göteborgs universitet/Graduate School

    Author : Sofia Granberg; Julia Löfblad; [2023-07-03]
    Keywords : Twitter; podcast; e-zine; social media usage; football; fandom; brands; involvement; team identification; attitudinal loyalty; behavioral loyalty;

    Abstract : With football as an increasing business, alongside the rise and importance of user-generated content on social media, this mixed methodological paper analyzes which roles Twitter, podcasts and e-zines usage have for Swedish football fans’ loyalty towards their favorite teams, by utilizing surveys and semi-structured interviews. This paper provides support for positive relationships between social media usage and behavioral fan loyalty, since social media platforms keep fans updated and generate information, especially when there is a geographical distance between the fans and the team. READ MORE

  4. 14. The recruitment process to corporate boards - A qualitative study investigating female underrepresentation

    University essay from Göteborgs universitet/Graduate School

    Author : Johanna Berg; Lina Holmqvist; [2023-06-29]
    Keywords : recruitment; social network; gender; equality; social structures; female underrepresentation;

    Abstract : This research put emphasis on the election committee and its role in the recruitment process for corporate boards. Particularly, it investigates the cause of female underrepresentation in the boardroom of corporations listed on the Swedish stock exchange. READ MORE

  5. 15. SOCIAL MEDIA AND ARAB IMMIGRANTS LEARNING THE SWEDISH LANGUAGE

    University essay from Göteborgs universitet/Institutionen för pedagogik, kommunikation och lärande

    Author : Majeda Shehada; [2023-03-20]
    Keywords : Mobile learning; Social media; Swedish language; ; Arab immigrants; ; Communities of practice COP ;

    Abstract : Purpose: The study aims to investigate the role of social media platforms in learning Swedish language for Arab immigrants and to identify the most effective platform for that purpose. Theory: Communities of Practice (Lave & Wenger, 1991). Method: Mixed methods: online questionnaire, and semi-structured interview. READ MORE