Essays about: "Psychological Contract"

Showing result 21 - 25 of 27 essays containing the words Psychological Contract.

1. 21. Resource planning in a multi-project organization : A case study at Sanmina in Örnsköldsvik

   University essay from Linköpings universitet/Programvara och system

   Author : Marcus Jonsson; [2016]
   Keywords : resource; planning; multi-project;

   Abstract : To plan resources for multiple parallel projects is not an easy task, this has been experienced at a contract manufacturing company called Sanmina in Örnsköldsvik where this thesis work was performed. The aim of this thesis was to identify the problems with the resource planning process used today and to come up with a feasible solution. READ MORE

3. 22. Meaning constitution among Swedish nurses on the subject of psychological contract breach

   University essay from Lunds universitet/Institutionen för psykologi

   Author : Peeder Salenvall; [2015]
   Keywords : psychological contract; psychological contract breach; psychological contract violation; phenomenology; interpretive phenomenology; MCA – Minerva.; Social Sciences;

   Abstract : This study examines the effects of psychological contract breach among Swedish nurses in the public healthcare sector. To gather insight on how nurses themselves experience that they are affected by psychological contract breach, this study takes a phenomenological approach with emphasis on meaning constitution. READ MORE

4. 23. Exploring the Relationship between Employee Branding and Brand Loyalty : a qualitative case study

   University essay from Institutionen för marknadsföring (MF)

   Author : Pontus Skoog Hjertquist; Daniel Andersson; Karin Hafstad; [2013]
   Keywords : Employee branding; the employee branding process; brand image; brand loyalty; sources of messages; psychological contract; desired brand image; employee brand image;

   Abstract : Background:  Making customers loyal to the brand have become a key issue for marketers to achieve since it acts as a major contributor to competitive advantage. The brand image is argued to be the main source for brand loyalty and organizations continuously seeks for ways to achieve brand loyalty through enhancing their image. READ MORE

5. 24. Employee Rebranding : The case of Vivacom

   University essay from IHH, Marketing and Logistics

   Author : Denitsa Velikova; Georgina Todorova; [2012]
   Keywords : Corporate branding; corporate rebranding; employee branding; employee resistance; internal communication; internal marketing; psychological contract; service branding;

   Abstract : Problem: Rebranding in the services is a recent trend, which brings focus to the impor-tance of the employees in this process. Their attitudes, perceptions and views need to be considered by the management when creating the internal communication strategy related to the rebranding in order to direct the employees to the desired brand image. READ MORE

6. 25. Challenges in Retaining and Attracting Employees to the City of Västerås

   University essay from Akademin för hållbar samhälls- och teknikutveckling

   Author : Juliana Kämpe; [2012]
   Keywords : employee retention; employee attraction; psychological contract; family-friendly practices; work-life balance; human resources;

   Abstract : Employee retention is one of the biggest challenges for Human Resources Management nowadays. Change itself has become a daily routine in organizations. READ MORE