Essays about: "Sara Jelveh"

Found 1 essay containing the words Sara Jelveh.

  1. 1. Food retailing system & its influence on customer‘s behavior and perception of food products

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Sara Jelveh; [2008]
    Keywords : Retailing system; Customer behavior; Customer perception; Sweden; Iran;

    Abstract : Customers behavior has been always one of the most important points of the marketing studies. Predicting and understanding how and why customers behave is a great challenge. Besides, there are so many variables involved in the consumption process, that it is not an easy task to establish models to understand it. READ MORE