Essays about: "Sarah Ahnström"

Found 1 essay containing the words Sarah Ahnström.

  1. 1. Management control systems for corporate sponsorship - A study of corporations' holistic management of sponsorship

    University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Author : Sarah Ahnström; Sofia Albertsson; [2014]
    Keywords : sponsorship management; sponsorship; sponsoring; management control systems; internal consistency;

    Abstract : Corporate sponsorship continues to experience growth globally. The study investigates corporations' engagement in sports, culture and community related sponsorship from a management control perspective. READ MORE