Essays about: "Social media and cognition"

Showing result 1 - 5 of 11 essays containing the words Social media and cognition.

1. 1. Effects of personal perspective on an individuals’ moral intuition

   University essay from Lunds universitet/Institutionen för psykologi

   Author : Petra Hassellöf Olsson; Sara Molavi; [2024]
   Keywords : Moral cognition; moral intuition; personal perspective framing; Social Sciences;

   Abstract : Can we manipulate how morally permissible or unjustifiable someone finds a certain action by framing a dilemma in either a first- or third-person perspective? This online study aims to investigate this question through a between-group study. 42 participants, recruited through social media, on campus, and through snowballing, were divided into two groups and asked to rank nine different moral actions from fully morally permissible to fully morally unjustifiable, the only difference between the groups being the personal perspective framing. READ MORE

3. 2. The Use Of Colors In Social Media Advertisements : An exploratory study about consumers’ mental response

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Rebecca Nilsson; Lina Krondahl; [2023]
   Keywords : Color; Marketing communication; Mental response; Cognition; Emotion; Perception; Red; Blue; Yellow; Instagram; Social media advertisement;

   Abstract : The purpose of this study is to explore how the use of primary colors in social media advertisements influences consumers’ mental response, which was done by analyzing how consumers responded to the primary colors through cognition, emotion and perception in social media advertising posts. The theoretical framework was built on the concepts of primary colors (e. READ MORE

4. 3. The exploration about the textual internet meme: a case study of KFC Crazy Thursday textual meme marketing activity in mainland China

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Shuqiao Yang; [2023]
   Keywords : meme marketing; internet memes; customer engagement; social media marketing; brand communication; Social Sciences;

   Abstract : In the digital era, the way people communicate has been greatly changed by information and communication technologies, such as social media. Internet memes spread virally among the public through social media platforms and utilized by contemporary people to communicate in the virtual world. READ MORE

5. 4. Facebook in the News. A mixed-method study of how Swedish public service news represent Facebook

   University essay from Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

   Author : Natalija Sako; [2021-04-06]
   Keywords : Critical discourse analysis; Content analysis; Social media; Global media giants; Political economy; Neoliberalism;

   Abstract : The aim of this study was to examine how Swedish public service media represents Facebook; a private, transnational company but also a tool for public service media (PSM) to reach its audience. The first research objective was to find out to what extent and in what way Facebook has been present in two of the biggest news programs in PSM, Rapport and Dagens eko, over the last ten years. READ MORE

6. 5. The adolescent brain on social-media : A systematic review

   University essay from Högskolan i Skövde/Institutionen för biovetenskap

   Author : Michaela Åström; [2021]
   Keywords : Adolescence; neuroimaging; social brain; social rewards; social-media use SMU ;

   Abstract : Adolescence is an exceptional period of life, not least in terms of social and brain development. Friends become increasingly important, susceptibility to peer rejection increases, and brain regions involved in social cognition are predicted to go through major changes. READ MORE